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Missed call text back, explained

How the automatic kind works, what a good text says, and when a callback from you is the better move.

2 min read

The short answer

Missed call text back sends a text to anyone whose call you didn't pick up. Software can send it the second the call drops. It works best when the text sounds like you, says when you'll call back, and a person on your team sends it.

On this page
  1. What missed call text back is
  2. A text message for missed calls that sounds human
  3. Missed call text back service vs software
  4. When a personal callback works better
  5. What to send

What missed call text back is

You're under a sink, the phone rings, and by the time your hands are dry the caller is gone. A missed call text back is the text that reaches them before they dial the next shop on the list.

There are two ways to do it. Software watches your line and sends the same text to every missed caller, right away. Or someone on your team sees the missed call and sends a short text from the shop's phone. Either way, the caller gets a reply in writing they can answer when it suits them.

A text message for missed calls that sounds human

Callers can tell a canned text from a real one. The real one says who you are, says sorry once, and gives them something to answer.

On a job

Hi, this is [your name] at [shop]. Sorry I missed your call, I'm on a job right now. What do you need, and what's the address? I can call you back by [time].

After hours

Hi, it's [your name] at [shop]. Sorry I missed you last night. I'm free to talk this morning. Is [time] good, or would you rather text me the details?

Change the words in brackets. Keep it under three lines.

  • Same words for every caller, whatever they called about.
  • No time for a callback, just "we'll be in touch".
  • A link before you know what they need.

Leave out the three on that list. Each one tells the caller nobody is really there.

Missed call text back service vs software

Software sends a text the second a call drops. It's fast and it never forgets, but it sends the same words to your best customer, a robocall and someone who's already calling you back. It can't say when you're free, because it doesn't know.

A service, or a person on your team, is slower by a few minutes and reads like a person, because it is. The trade is speed against fit. For most small shops, a few minutes is fine if the text is right and the callback time is real.

When a personal callback works better

Some calls need a voice. A burst pipe, a no-heat call in January, a customer who is upset about last week's job. A text first is still useful, because it tells them you saw the call, but the real reply is you calling back.

A good rule: if the caller sounds like they need help today, text to say you're calling, then call. If it can wait, a text that asks what they need saves you both a round of phone tag.

  • Urgent or upset. Text that you saw it, then call within the hour.
  • A new job. Text to ask what they need and the address.
  • A past customer. Text by name and ask if it's about the last job.

What to send

Send the text from your shop's number, within the hour if you can, with a real time you'll call back. When the same text needs writing every day, have it drafted for you and keep the send.

By hand6 steps
  1. Notice the missed call
  2. Work out who it was
  3. Check if they called before
  4. Think what to say
  5. Type it, fix the typos
  6. Send it, then remember to call

For every missed call, on every busy day.

Set up onceWaiting on you

Missed call from (713) 555-0142. Want me to send this?

Hi, this is Rosa at the plumbing shop. Sorry I missed your call. What's going on, and when's a good time to call back?

The text is drafted the minute the call drops. You send it.

See the returning missed calls job →

Questions.

Something else on your mind? Ask us on the fit call. No pitch, and we'll say if it isn't a fit.

Book a fit call

Try thanks for calling, or I just saw your call. Then get straight to how you can help.

Tools exist that text back on their own. Our way, a person sends the text. We don't auto-send.

The business you called uses an automatic missed-call text, or your carrier sends a missed-call alert.

Call them back today.

A fit call about your week. We'll say if it isn't a fit.