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A roofing estimate template you can copy
Write the lines the way you'd walk the homeowner around the house. When they can match each line to something you showed them, the estimate reads like a plan instead of a number.
Roofing estimate
- From
- [Your business name], [phone], [license number if your state needs one]
- For
- [Homeowner name], [property address]
- Estimate number
- [R-301]
- Date
- [Today]. This price holds for [30 days].
- Roof
- [Squares], [pitch], [layers now on it], [type of roof]
| Work | Qty | Amount |
|---|---|---|
| [Tear off existing layers, down to the deck] | [squares] | [amount] |
| [Replace soft decking, up to this many sheets] | [sheets] | [amount] |
| [Underlayment, ice and water barrier at eaves and valleys] | [squares] | [amount] |
| [New shingles or metal, color and line] | [squares] | [amount] |
| [Flashing: chimney, walls, pipe boots] | [count] | [amount] |
| [Ridge vent or other ventilation] | [feet] | [amount] |
| [Permit, dumpster and cleanup] | 1 | [amount] |
| Total | [total] |
Not included: [gutters, skylights, interior repairs, or anything else you're leaving out].
Extra decking past [sheets] is [price per sheet], and we'll show you photos before we replace it.
Workmanship warranty: [years]. Materials warranty: per the manufacturer.
To go ahead: sign below or reply yes, and we'll set a start date. [Deposit terms]
How to write a roofing estimate the homeowner trusts
Most homeowners get two or three roofing estimates and can't tell them apart. The one that wins usually explains itself.
- Lead with what you found. Two layers, soft spots by the chimney, a lifted flashing. Attach the photos.
- Break it into lines. One total with no detail looks like a guess.
- Name the materials. The shingle line and color, not just "architectural shingles".
- Say what's not in it. Gutters and skylights cause the most surprise calls.
- Put the decking rule in writing. How many sheets are in the price, and what happens past that.
Roof repair estimate for smaller jobs
A leak around a pipe boot doesn't need a full page of lines. It needs what's wrong, what you'll do, and a note that you'll call if you find more once the shingles are up. Keep the same layout so a small job and a reroof look like they came from the same shop.
Hi [name], it's [your name] from [shop]. Found the leak: the boot around your bathroom vent pipe is cracked. We'd replace the boot, reseal the shingles around it and check the decking underneath. [Amount], done in about two hours. If the wood under it is soft, I'll send you a photo before we touch it. Want us on [day]?
What's the 25% rule for roofing?
In many places, building code says that if you repair or replace more than a quarter of a roof within a year, the whole roof has to be brought up to current code. It changes whether a patch is really a patch. Check your local code and put the answer in the estimate, so the homeowner isn't surprised by a bigger job later.

